Case Studies > A Solution for All Traffic Solutions

A Solution for All Traffic Solutions

 A Solution for All Traffic Solutions - IoT ONE Case Study
Technology Category
  • Platform as a Service (PaaS) - Connectivity Platforms
Applicable Industries
  • Transportation
Applicable Functions
  • Sales & Marketing
The Customer
All Traffic Solutions
About The Customer
All Traffic Solutions is a leader in traffic safety with connected products deployed in all 50 states and many countries. It recently introduced the TraffiCloud industry ecosystem, accelerating its transformation from manufacturer to solution provider.
The Challenge

All Traffic Solutions is looking for a solution that can provide the following features: - Required a higher value-add solution to offset commoditization - Needed to control 3rd party products as if they were ATS products - Needed to migrate custom modelling and data from prior solution - The growing install base was increasingly difficult to manage and maintain due to separate silos for business and device systems

The Solution

- Use connectivity to drive new value added, recurring revenue - Customers were able to interact with their products remotely to update signs via the web - Provided and activated new features, as well as diagnose product functionality remotely - Integrated into a Salesforce platform application environment to ensure a consistent experience and ease of use

Data Collected
Network Performance (bits/s), Network Traffic, Sales
Operational Impact
  • [Efficiency Improvement - Labor]
    Can focus technology and manpower on other revenue generation methods
Quantitative Benefit
  • 35% increase in sales from subscriptions

  • 50% increases in sales per employee

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